Nobody wants to be the first to try something. Using video testimonials is a powerful way to add proof, rather than promise, to your product.Using video shows potential customers what others think of your product, helping to build trust, in a human way
Why Businesses Need Video Testimonials
Video testimonials are a huge factor when it comes to making a buying decision. Using video testimonials to share customers’ praise is an amazing opportunity to have current customers help you sell to prospects.
Social Proof
We’re all influenced by the opinions and actions of others. When prospects can see that others have done business with you and love you, they’re more likely to do the same.
Establish Trust
Video testimonials offer another level of rapport beyond text testimonials and reviews. They are more authentic and more believable.
Close more sales
Prospects will be more likely to do business with you if they are confident in your track record and your ability to deliver. Video testimonials help foster that confidence.
