Airdrop Promotion

A crypto project is the veneer that users see about it. Though the adage is a bit unfair, considering that project teams put a lot of effort into their products and rely on advanced technologies to develop cutting-edge services in the financial and other industries, the fact of the matter is that users are often obtuse. Judging a book by its cover is still highly relevant, not only in the publishing industry, but also on the crypto market, where hundreds of projects are vying for user attention.In a very superficial world, where looks determine success, or the appearance of it, crypto projects must look at the examples of social media to realize that first impressions are the key. Much like in Instagram, where fake photos can make the impression of beauty, style, glamour or financial success, so too does a website make the first impression of a blockchain project.This is where the landing page of a crypto project comes in as the determining factor in attracting users to the product or service offering, ensuring traffic and continue reading down to the essence of the product on offer.

What is Cryptocurrency Airdrop?

A crypto airdrop is the distribution of a small amount of tokens to users as rewards for some set of actions required for project promotion or community growth. The point of an airdrop is primarily attracting attention to a project, or receiving something from the community – such as contact details for subsequent advertising, or feedback on product or service functioning through bug hunts and other activities.


Airdrop crypto promotion is an effective marketing tool that makes use of the available pool of tokens within a project to attract and retain users and extract some benefit.

Airdrop Crypto Promotion Service

There are a number of approaches that have to be taken into consideration before an airdrop is launched. First, airdrops are not for free, as the goal is attracting attention and retaining users. That is why projects seeking to simply distribute their tokens for the sake of promotion and increasing the usability of their products or services will soon find that their tokens are instantly sold off on exchanges.

Projects must never conduct airdrops after listing on exchanges, as that will instantly lead to selloffs of the airdropped tokens and the deflation of demand for them.